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Facebook was ignored at first for generating leads. but it has proven to be a myth. here are some examples of great facebook ads that drive leads and sales. Businesses are customers, too. in this lesson, you'll learn about b2b marketing and gain some examples along the way. you'll also have a chance to.... The new breed b2b buyer and b2b sales rep are engaged in an information arms race. today's b2b sales rep that fails to become a trusted adviser is at best.